So, what do you think of my new online business card? Here's a JPEG of it:
To see the real thing, go here: http://graemethickins.businesscard2.com. When you click through to that link, mouse over the card and check out all the features! Do you have one of these yet?
You should! It's free, and so easy to set up. Just go here to get your own: www.businesscard2.com. (Or there's a link in the footer of every card.) Business Card2 is a powerful new
tool that lets you easily manage and promote your online identity.
I'm happy to report that Minneapolis-based Workface LLC, the
developer of BusinessCard2, is my newest client. Very cool stuff! Please check out their web site. And stay tuned... because the story is just beginning.
It was October 5th at the Minneapolis Hilton. And if you didn't hear about it, where were you? Well, at least if you're from these parts. Because, when marketers gather for an annual confab, they know how to hype it -- especially our local marketing community. I said the same thing in my coverage of last year's event. Except, this year, the local crowd brought new meaning to the word noise, owing to the fact that -- unlike last year -- they now seem to have fully embraced social media. Yessirree, can you say... Twitter, Twitter, Twitter?! Matt Wilson, current/outgoing president of MIMA, said from stage soon after the event was underway, "You know we've made it when our Twitter hashtag has already been flagged as spam." And that wasn't even the only hashtag -- there were other variations being used, too, by what had to be a large majority of attendees pecking away on Twitter apps all day long, most from their mobile devices. (You could spit from any spot in the Hilton and hit an iPhone.)
But myself and my colleagues from Minnov8 decided, as we have for other recent conferences we've covered, to skip trying to live-Twitter the whole thing -- so limited by 140 characters and all -- and live-blog it instead using a tool called ScribbleLive. And, when we wanted to tweet -- or when we needed to, when the wi-fi was challenged (which it was a lot) -- we had it set up with our Twitter streams feeding into that live-blog window, too. So, all four of us had our mobile phones at the ready to tweet, as well as our laptops open to live blog. We were jumping back and forth between the two, but it worked pretty well.
So, here's the result of that live-blogging/Twitter-feed combo: it's now archived here at Minnov8.com. And there's other Minnov8 coverage of the event as well from my colleagues: Steve Borsch did a great recap post, and Phil Wilson shot and edited a nice FlipHD video, interviewing attendees at the closing reception to get their takeaways.
I did some audio interviews, which you can listen to or download here:
Hi! In addition to managing this blog, I'm the founder of a firm that provides "branding and marketing solutions to win in the Knowledge Economy." Over 25+ years, I've built significant value for a wide variety of technology clients. I'm variously described as a Content Marketing Consultant .. a Darn Good, Well-Connected Tech Startup Advisor .. and a Really Nice Guy.
Tap me for:
• Business planning, connections, introductions
• Marketing and launch strategy
• Naming/brand development
• PR/messaging/storytelling
• Blog strategy and development
• Social media strategy and implementation
• Writing, content development ...and more!
Hit the email link at the top of this sidebar and let's talk!
Sramana Mitra: Entrepreneur Journeys - Volume 1 An inside view of how to navigate the startup path, from a respected Silicon Valley-based serial entrepreneur and Forbes columnist. Sramana beautifully captures the stories of those who have come before, for those are looking to learn. (*****)
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Pat Fallon, Fred Senn: Juicing the Orange Creativity is everything, and these guys have proved it in spades. Fred told me they wrote the book like they were just talking with you at a cocktail party. Cool! (*****)
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Great local surf sounds... Minnesota's own: Big Surf Band Rock on, bros!